The 5 Whys Method: The Tool That Stops You From Lying to Yourself
A tool born in a 1930s Japanese textile factory can stop you from lying about the real cause of your professional roadblocks. Here’s how to apply it, step by step.
A tool born in a 1930s Japanese textile factory can stop you from lying about the real cause of your professional roadblocks. Here’s how to apply it, step by step.
An untrained actor got 55 specialists to applaud a meaningless lecture. The Dr Fox effect explains why your meetings reward charisma over facts, and why the same trap awaits voters as the next election approaches.
ChatGPT was supposed to bury Google. Three years later, Alphabet is worth $4.3 trillion, Gemini is nearing 900 million users and cloud is growing more than 80%. Autopsy of a death foretold that never happened, and the lesson for your company.
Steve Jobs did not describe the iPhone, he framed it. A single verb, reinvent, moved the audience from comparison to transformation. Here is the perception mechanism behind that choice, and how to apply it to your next launch.
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In Japan, early arrivals park far from the exit to leave the best spot for a stranger. The gesture has a name, omoiyari, and it says more about a company’s culture than an MBA.
A coach asked me a four-word question, then stayed silent for ten seconds. I walked away with an answer I didn’t know I carried. Why silence leads better than the best advice.
An Anthropic chart is everywhere: a huge blue area of theoretical capability, a small red area of actual usage. Except the blue comes from an opinion issued in 2023 about GPT-3.5, with a generous rounding rule, and the report itself concludes there is no measurable employment effect. Decoding a viral object that works like an advertisement.
In 1983 in Aspen, Steve Jobs described a machine that could answer in your place after your death. He announced a 50 to 100 year horizon. The architecture that made it possible arrived 34 years later. That gap explains what a corporate vision is actually for: cutting.
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